We’re on YouTube!

Happy Monday, everyone!
Well, that’s an oxymoron, isn’t it?

We’d like to jump back into your daily lives to inform you that we’ve taken on a new venture – YouTube! As a custom furniture company, we find it’s sometimes easier to demonstrate our products through in-person interaction. Since that’s not possible most of the time, we thought it best to take this opportunity to present our audience with video presentations of our most news-worthy and interesting pieces.

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Infocomm 2014 Recap

Happy July and Happy (almost) Independence Day!

As many of you may know, the annual Infocomm extravaganza happened last month and there were a record number of attendees – over 37,000! This year's show marked the 75th anniversary of Infocomm and its growth over the years was certainly reflected in the amount the foot traffic and interest we received and perceived at the event. At the show, held this year in Las Vegas, Nevada, we showcased a number of new products as well as some classics that we'd like to share with you, in case you were unable to attend or visit our booth.

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Customizable, Budget-Friendly Furniture – Myth or Reality?

We're faced-paced and materialistic – nothing you haven't already heard. It's universally known that as a society, we're constantly looking for the best deal now, now, now but let's be honest, it's hard not to be this way. On a daily basis, we're constantly bombarded with deals left and right for a can't-miss savings or get-it-while -it-lasts offer. It's therefore unsurprising that just the word "custom" can cause a physical recoil. Why? Through experience, most people come to find, more often than not, that you get what you pay for – if it's cheap in cost, it's cheap in design and if it's custom, it must cost a fortune. For that reason, it's naturally quite hard to find a worthwhile deal, especially when it comes to commercial furnishings.

One universal problem with budget-friendly commercial furniture is that consumers often find themselves buying something that fits their finances but crumbles to pieces within a year. Typically, because there's a lot that goes into product cost (materials, labor, the manufacturing process, profit, shipping, etc.) it's predictable that a lot of variables are sacrificed as a way to reduce delivered price. Not much of a deal though if your furniture is in shambles. And frankly, it's simply not fair to ask smaller businesses and institutions to compromise on quality simply because they don't have a fortune to spend re-vamping their offices, conference rooms and classrooms.

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#TBT – 90’s Edition

Happy Throwback Thursday!

Check out some of our Idea Book covers from the late 90's!

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The Hills Are Alive With The Sound Of Tradeshow Season

Are you a part of a living, breathing and functioning business? Then you've probably heard the word "tradeshow. Are you looking to advance and promote that living, breathing and functioning business? Then you've probably also heard that tradeshows are one of the most effective marketing ploys you can take advantage of to further your company and garner leads. But other than perhaps the obvious "brand awareness they offer, are there any other advantages to tradeshows?

Being a big proponent of tradeshows ourselves, we'll be the first to say, "yes. Plenty of statistics out there will tell you the same. But why do tradeshows matter? We know you're probably thinking, "this is going to be a post all about the great wide world of networking, isn't it? We're here to tell you, you're half right. Actually, more like three quarters right. Nonetheless, regardless of whether you're walking a show floor or showcasing your business in a booth, you're not just furthering your own name and generating leads, you're also getting feedback. Sure, you get the opportunity to wave your hands so others pay attention to your company. That's obvious. But in addition to that, you've got a plethora of incoming info to apply to your business itself. What do we mean? Allow us to explain.

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